Marko Cvijić / About
I hold the paint.
Marko Cvijić. Business consultant and commercial system partner in Belgrade. Owned Media Director, Senior Partner and Founder at Funky Enterprises - fifteen years across enterprise SEO, ecommerce, paid media oversight, reputation management and go-to-market, for retail, industrial, tech, government and enterprise clients.
Why the center
Nobody applauds the center.
Organizations across Europe, the Middle East, North America and Australia
Years of enterprise SEO and paid media oversight
Markets with systems run end to end
Peak organic growth for retail and marketplace leaders, on a 50% floor
Revenue growth on the flagship retail case, in two years
Source of truth. One number, defined once
The role
What I actually do all day.
Owned Media Director, Senior Partner and Founder at Funky Enterprises. My title inside the firm is the enterprise SEO and paid media oversight executive, which in practice means I own the two things that consume the most budget and produce the most argument: what organic search is worth, and whether the ad spend can be defended.
Underneath both sits the same layer - verified measurement, honest attribution, and a governance process so it does not decay three months after handover. On top of it I build the AI-powered semi-autonomous systems that let a small team run operations that would otherwise need a department. That ordering matters: automation on an unverified data layer produces wrong decisions faster, and I have seen what that costs.
Funky Enterprises is a commercial system partner, not an agency. Five senior partners, plus six more senior specialists engaged as internal vendors - eleven senior people, and no juniors learning on a client's account. Every engagement opens with a paid audit, we own the strategy and the build, and where the model fits we would rather share in what the system produces than bill by the hour. Sharper, not bigger.
Track record
Where the numbers came from.
Fifteen years across high-traffic marketplaces, large retailers, industrial and tech firms, government entities and enterprise leaders. Different rooms, the same job in each of them.
Scaled organic revenue and traffic for leaders including KupujemProdajem, Bazzar, Dexy Co, Agromarket and Obuća Metro, consistently delivering 50% to 165% growth in organic performance.
Ecommerce SEO →Strategic SEO and analytics for the World Economic Forum, Emirates Global Aluminium and the UAE Government (AML/ADQ). Environments where the reporting has to be right before it is fast.
Enterprise SEO →Search and performance infrastructure for Advisera (USA), Mirus (Australia) and Eone Solutions (USA), built to hold up through replatforms and market expansion.
Go-to-market →Growth strategies for Pickbox, Mojeh and Balkan Bet, focused on market share and user acquisition in categories where the competition is consolidated and the margins are thin.
Led multiple cross-functional teams across markets, and ran reputation management campaigns for high-profile individuals - work where the measurement matters most and gets discussed least.
Reputation management →- Retail & consumer goods
- Ecommerce & marketplaces
- Industrial products
- Technology & SaaS
- Government & public institutions
- Energy & natural resources
- Media
- Financial services
Worked with
- World Economic Forum
- UAE Government
- Emirates Global Aluminium
- KupujemProdajem
- Agromarket
- Dexy Co
- Bazzar
- Obuća Metro
- Pickbox
- Advisera
- Mirus
- Eone Solutions
- Mojeh
- Balkan Bet
Flagship case
Two years, one integrated system.
Case · DIY & Garden · Agromarket Corporation · Bosnia & Herzegovina
From paid dependency to compounding organic growth.
A DIY and garden retailer with a technically capable store, stagnant sales and heavy paid-channel dependency. We took direct ownership of organic search and advised the in-house team across the faster channels, rather than spreading them thin across everything at once. Growth kept compounding after the launch quarter, which is the part that matters.
Revenue growth, Mar '24 to Mar '26
Organic visits, Q1 '26 vs Q1 '25
Order volume growth
Annual revenue, 2025 vs 2024
How to work with me
Diagnostic first, always.
Step 01
Thirty minutes, no pitch
What has stopped working, what you have tried, and what number has to move. If it is not a problem I can move, you will hear that on the call rather than in a proposal.
Step 02
A paid audit
Scoped, priced and delivered as findings you can act on with or without me. No engagement is sold before this exists, in any of the seven areas.
Step 03
A plan with an order
What changes, in what sequence, who owns each piece, what it should produce, and what we are deliberately not doing this year.
Step 04
Build, govern, hand over
We implement what we own, oversee what your team and other vendors own, report monthly against the plan, and document it so you can run it without us.